Post by account_disabled on Feb 19, 2024 5:40:00 GMT
A notable example here is the use of "stiletto" instead of "shoe". This means that your ad may appear on search terms that are synonymous, very similar, or have the same context, even if broad match keywords are not exactly the same. Broad match keywords are especially ideal when users are searching for your product or service with different search terms. As with the keyword “shoes,” people may search for a product.
By many different terms, such as brand, model, intended latestdatabase.com use, and it may not be possible to specify each of these as a separate keyword. Phrase Match: When you target phrase match keywords, your ads appear when people search for your keywords in the exact order specified. For example, if your phrase match keyword is “best electric blanket,” your ads will show when users type that exact phrase. To enter a phrase match keyword, enclose it in double quotes: “
Best electric blanket.” If you write as follows, your ad will also be shown when users search for "best electric children's blanket", but it will not be shown when they search for "best children's blanket". Because all of the words you write "" (in quotes) must be included in the search term made by the user. Phrase matching is a good option if you have a limited budget, want to avoid appearing in irrelevant searches made by users.
By many different terms, such as brand, model, intended latestdatabase.com use, and it may not be possible to specify each of these as a separate keyword. Phrase Match: When you target phrase match keywords, your ads appear when people search for your keywords in the exact order specified. For example, if your phrase match keyword is “best electric blanket,” your ads will show when users type that exact phrase. To enter a phrase match keyword, enclose it in double quotes: “
Best electric blanket.” If you write as follows, your ad will also be shown when users search for "best electric children's blanket", but it will not be shown when they search for "best children's blanket". Because all of the words you write "" (in quotes) must be included in the search term made by the user. Phrase matching is a good option if you have a limited budget, want to avoid appearing in irrelevant searches made by users.